Content that converts

Ignite Your Brand’s Story: Supercharge your Message with our Professional Copywriting and Content Services.

My Services

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Content Writing

Elevate your brand with captivating and SEO-optimized content that engages and converts your audience.

Proofreading

Ensure your message is flawlessly conveyed with meticulous proofreading to eliminate errors and enhance readability.
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Content Management

Streamline your online presence and boost engagement through expert content curation and strategic planning.

Copywriting (Landing Pages, Sales Pages, Product Descriptions, Social Media)

Drive sales and maximize impact with persuasive copy tailored to your target audience across all platforms.

Email Marketing Campaigns

Unlock the full potential of your email campaigns with compelling and personalized content that drives conversions and builds lasting customer relationships.

Erwin Cruz

About Me

I have always been fascinated with stories since I was a child watching Sesame Street and Saturday Morning Cartoons. I remember writing my first stories on my elementary school’s writing pad until I consumed them all. I had to continue writing or drawing on the back of used Engineering Manuals.

Soon writing became a passion that led to a career in Content Writing, Management, and User Interface Design that started in 2000 and then expanded to Copywriting in 2016.

I focus on providing value that connects with the audience, using words to effectively convey a brand’s message and how it could lead to conversions and results.

Related Experience

Copywriter

Calgary, AB, aug. 2016-present

– Responsible for crafting compelling written content across various platforms to engage and captivate our target audience by using words that play a crucial role in shaping brand identity and driving customer engagement.

– Develops clear and persuasive copy for various marketing materials, including sales pages, website content, email content for campaigns, social media posts and book descriptions.

Web Content Manager & Designer

PFBCorp.com, Calgary, AB, APR. 2011-Jul 2018

– Responsible for creating visually appealing and engaging web content that aligns with brand identity and delivers an exceptional user experience. Ensures websites remain visually captivating, user-friendly, and up-to-date with the latest trends and best practices. Detail-oriented and creative with a strong understanding of web design principles for creating outstanding digital experiences.

Writer (Content Developer)

SUITE101.COM, Vancouver, B.C., FEB. 2010-{insert year}

– Responsible for providing content and writing engaging and prolific articles for Quantcast top 100 online magazine with the purpose of satisfying demand, with online viewership base of over 24 million readers.

Writer/Contributor (Web Editor)

YEHEY.COM, Ortigas, PH, 2005-2009

– Strengthened and supplied web content that helped maintain company’s status as the Philippines’second most visited site in the Internet with over 21.6 million visits annually.

SEO Writer

WRS WEBSITE OPTIMALISATIE, Manila, PH, 2007

– Maintained website homepage and implemented pages on client’s new line of products and promos, helping solidify its place as the #1 consumer brand name in the fast food industry.

Let’s Start a Conversation

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